If there’s one person who makes Red Insight look, feel, and operate better, it’s Carrie. Her creativity isn’t just about aesthetics—it’s about crafting a brand that truly connects. From strategy to storytelling, she blends words and visuals seamlessly, shaping how the world sees us.
Officially, she’s our marketing leader, brand architect, account manager, and creative strategist. Unofficially, she’s our emotional support, strategic powerhouse, and the magic behind it all.
Carrie’s Impact:
• Established and leads our CRM, increasing client engagement by 30%
• Spearheaded our social media strategy, growing our following by 50%
• Secured multiple industry awards, showcasing our innovation
• Launched marketing campaigns that boosted brand awareness and leads
• Mentors our team, fostering collaboration and creativity
But Carrie’s magic goes beyond marketing. She understands people—why safety matters, how adversity impacts lives, and the deeper why behind what we do. And better than anyone, she understands me. She sees my next step before I do, pushes me further because she knows how far I can go, and catches me before I fall.
She’s not just Red Insight’s Business Development Manager—she’s also my identical twin. Working together on so many levels makes us an unbeatable duo.
This week, while Carrie has been celebrating Kristy and me for International Women’s Day, I had to take a moment to celebrate her. If we’re talking about women who make an impact, it’s only right to recognize the powerhouse behind the scenes—the one shaping our brand, presence, and future.
Her spirit, vision, and commitment to excellence are woven into everything we do. Red Insight is on the move, and Carrie is leading the charge to take us to the next level. We couldn’t do it without her.
Monica